Starting a blog for your business is a great way to attract customers, build a business brand and educate your audience that you can provide the solution to their challenges. However, there are things to consider before you embark on the commitment blogging requires from you. TIP 1 -  Make a Start Blogging is a great way to share your thoughts with the world. Blogging is not just about getting traffic to your site, it's also about driving targeted traffic to your business. What do you want to blog about? Make a list of topics that you are familiar with, issues that you can talk knowledgeably about. Choose a niche: Select a specific topic or area of interest that you are knowledgeable or passionate about. This will help you establish your authority and build a loyal audience. Then build your schedule of topics so that you can plan ahead for writing your content. Who are your readers? Define your target audience: Identify the people you want to reach with your blog